Back to Car News

Strong Demand Pushes BMW To Launch The New i3 Earlier Than Planned

Automotive News Image
Image Credit: motor1.com

The new BMW i3 has officially arrived in Europe a few months earlier than BMW originally planned. Strong demand prompted the luxury automaker to move up the electric sedan’s launch from its originally scheduled fall market debut. However, you can’t configure the car exactly as you wish because BMW is currently limiting availability to a First Edition aimed at early adopters.

Nevertheless, there’s still some room for customization. Buyers can choose from six exterior colors, including the exclusive M Le Castellet Blue you probably saw in the official photos. Four alloy wheel designs are available in either 19- or 20-inch sizes. Inside, the standard M interior in black Veganza and M PerformTex can be replaced with alternative upholstery options, including a white theme.

Recommended
140 Pcs Fuses Automotive Kit - Blade Auto Fuse Assortment Standard and Mini Car Fuse for Marine, RV, Camper, Boat, Truck (5A 7.5A 10A 15A 20A 25A 30AMP/ATC/ATO)
140 Pcs Fuses Automotive Kit - Blade Auto Fuse Assortment Standard and Mini Car Fuse for Marine, RV, Camper, Boat, Truck (5A 7.5A 10A 15A 20A 25A 30AMP/ATC/ATO)View Price on Amazon

BMW is asking $83,000 for the i3 50 xDrive First Edition in the US and includes more than a few niceties. The M Sport Package and illuminated kidney grille come standard, along with heated and electrically adjustable front seats. To help justify the price, BMW also throws in a heated steering wheel, tinted rear windows, and three-zone automatic climate control. The standard equipment list extends to an electrically operated trunk, a Harman Kardon sound system, and 22-kW AC charging instead of the standard 11 kW.

While special editions typically don’t offer many options, this one does. Buyers can add heated rear seats, a panoramic glass roof (which doesn’t open), a white steering wheel (available only with the white interior), and an electrically deployable tow bar. BMW also offers a wide range of driver-assistance and safety features, including the Highway & City Assistant, which helps reduce fatigue during daily commutes.

When the i3 officially launches this fall, BMW will expand the lineup with a base model. The standard i3 50 xDrive will cost around $73,000 in the US. For reference, an equivalent iX3 50 xDrive starts at around $82,000, making the crossover nearly $9,000 more expensive. Additional models in this segment will follow, including the already announced i3 Touring and a highly likely iX4 coupe-style crossover.

Americans still have a long wait ahead, as the i3 won’t reach the US until sometime next year. By then, the lineup will likely have expanded with additional variants. There’s a good chance BMW will introduce a more affordable i3 that drops the front motor. In fact, the company already sells a single-motor, rear-wheel-drive iX3 40 with a smaller battery in Europe.


Source: motor1.com

🔥 Recommended Deals

Windshield Sun Shade Umbrella for Car | Medium Foldable Car Sunshade | UV & Heat Protection Front Window Sun Shield, Keeps Interior Cool, Fits Sedans SUVs & Trucks (57” x 33”)
Windshield Sun Shade Umbrella for Car | Medium Foldable Car Sunshade | UV & Heat Protection Front Window Sun Shield, Keeps Interior Cool, Fits Sedans SUVs & Trucks (57” x 33”)View Price on Amazon
AstroAI S1 Tire Inflator Portable Air Compressor 12V DC, Digital Car Tire Pump 150 PSI, Preset Tire Pressure & Auto Shutoff, Electric Air Pump for Car Tires, Motorcycles, Bicycles, Other Inflatables
AstroAI S1 Tire Inflator Portable Air Compressor 12V DC, Digital Car Tire Pump 150 PSI, Preset Tire Pressure & Auto Shutoff, Electric Air Pump for Car Tires, Motorcycles, Bicycles, Other InflatablesView Price on Amazon