Maserati showed us what amounts to the core of its 2027 lineup, with the facelifted GranTurismo, GranCabrio, and Grecale representing the company’s volume. Maserati is counting on them to carry the Italian luxury maker through the near term. But then what?
During a Q&A session, Maserati executives fielded questions about the future of Maserati itself—a future that likely includes V8 power and a new, reimagined sedan. Maserati Chief Operating Officer Santo Ficili said, "We have one of the best—if not the best—V6s in the world." The team’s immediate goal is to exploit that six-cylinder’s capabilities to its fullest extent.
However, Ficili conceded there are segments of the market that simply won’t settle for smaller engines, and many of those buyers are in the market for high-end luxury vehicles. "Of course, we are also considering the V8," Ficili said. Engineering boss Davide Danesin echoed Ficili’s sentiment, pointing out the V6’s flexibility, but also acknowledging that it made sense to keep a V8 design on the table.
View Price on AmazonMaserati has access to all three levels of hybrid tech within the company’s broader technological portfolio, but played down the idea of a plug-in hybrid being compatible with its sales mission, citing both the weight and the fact that many customers simply don’t plug them in, making the batteries a waste of space and mass.
Maserati’s iconic sedan remains on indefinite hiatus. It was supposed to be replaced by an EV. But both Ficili and Cristiano Fiorio, the company’s chief marketer, think there’s a future for four-doors at the automaker. "Absolutely yes," Fiorio said. "I believe that sedan will come back."
Fiorio noted that Gen Z and Gen Alpha are both what the company refers to as "retro-seeking" buyers. They’re starting to reject the oversized and over-digitized cars that have grown popular in recent decades. "The world is full of SUVs," he said. While Grecale helps Maserati fill the hole left by the Quattroporte, the company recognizes that there are buyers who want a true executive sedan.
Source: thedrive.com
